CASE STUDY 2
It's not a matter of WHAT can go wrong...it's more a matter of WHEN will it happen. And the most important question is: HOW are you going to respond?
OPPORTUNITY
In our experience, the Media is really NOT out to get you. And, by and large, they take great pride in checking all of the facts and trying to look the story from an unbiased viewpoint. But HOW you reposed to that initial contact can make ALL the difference in the direction the story will go.
We specialize in clients who are in the business-to-business, retail, consumer, charitable, hospitality, automotive, financial services, and beverage industries. When companies want their stories told, they turn to Aardvark for creativity and results.
Over the years, Aardvark Communications has helped clients deal with a wide range of issues. Oftentimes, the matter can be cleared up with a simple phone call or email outlining the Client's position. Most importantly, the matter must be addressed quickly and clearly with all of the available facts.
We have a reputation for responding quickly to provide credible information. In addition, we look at all the possible audiences that should be addressed. From employees to shareholders, a situation must be handled with integrity from the very beginning. And the message must be consistent and clear.
STRATEGY
In our experience, the Media is really NOT out to get you. And, by and large, they take great pride in checking all of the facts and trying to look the story from an unbiased viewpoint. But HOW you reposed to that initial contact can make ALL the difference in the direction the story will go.
We specialize in clients who are in the business-to-business, retail, consumer, charitable, hospitality, automotive, financial services, and beverage industries. When companies want their stories told, they turn to Aardvark for creativity and results.
Over the years, Aardvark Communications has helped clients deal with a wide range of issues. Oftentimes, the matter can be cleared up with a simple phone call or email outlining the Client's position. Most importantly, the matter must be addressed quickly and clearly with all of the available facts.
We have a reputation for responding quickly to provide credible information. In addition, we look at all the possible audiences that should be addressed. From employees to shareholders, a situation must be handled with integrity from the very beginning. And the message must be consistent and clear.
RESULTS
In our experience, the Media is really NOT out to get you. And, by and large, they take great pride in checking all of the facts and trying to look the story from an unbiased viewpoint. But HOW you reposed to that initial contact can make ALL the difference in the direction the story will go.
We specialize in clients who are in the business-to-business, retail, consumer, charitable, hospitality, automotive, financial services, and beverage industries. When companies want their stories told, they turn to Aardvark for creativity and results.
Over the years, Aardvark Communications has helped clients deal with a wide range of issues. Oftentimes, the matter can be cleared up with a simple phone call or email outlining the Client's position. Most importantly, the matter must be addressed quickly and clearly with all of the available facts.
We have a reputation for responding quickly to provide credible information. In addition, we look at all the possible audiences that should be addressed. From employees to shareholders, a situation must be handled with integrity from the very beginning. And the message must be consistent and clear.